New Series: Maximize Your Small Business Profits

The single most significant action you can take on a daily basis to maximize your performance and profits is to stay in your strengths zone. Your business strengths zone is the equivalent of what some people call flow. When you are in a flow state (your peak performance zone) your focus, performance and productivity levels are all at their peak. In addition, at the end of your activity or work day you feel a healthy sense of satisfaction, rather than a sense of debilitating exhaustion.

How Your Strengths Strengthen Your Small Business Profits

Your strengths are what you do best – most easily, most enjoyably and most efficiently, and therefore will lead to the most profit for your small business. Your strengths come from your natural talents. Your natural talents become strengths only when you have invested time and energy into increasing your knowledge, skills and experience to grow your natural talents into strengths. If you’re not yet 100% sure of what your natural talents are, you can identify your personal talent code here.

Once you have identified what your natural talents are, you owe it to yourself and your business profits to develop those talents into strengths, and to avoid working in your areas of weakness, where you are by definition less productive, less efficient and therefore less profitable. This is the secret to working on your business rather than working in your business.

So how do you avoid your weaknesses and stay in your strengths zone, your peak performance zone?

Outsource Your Weaknesses To Maximize Your Small Business Profits

If you’re anything like I am you will have a million and one business ideas in any given day, and cannot possibly implement them all. My solution to that dilemma is to outsource the tasks and systems that are time and energy draining for me.

When I first realized that I needed to delegate or outsource in order to become more profitable, I procrastinated for some time, putting the process into the too hard basket. I knew that I didn’t want any in-house employees, as I wanted the freedom to work from anywhere in the world, be it my local coffee shop or while visiting relatives in Japan.

The obvious solution was to engage virtual employees to do the work that was outside my strengths zone, but I really felt that it seemed very complicated and inefficient to engage people on a contract or project basis from sites like guru.com or elance.com. The challenge I have with that method is that every time you engage someone for a new project you also begin a new relationship, waste valuable time and energy educating your new contractor about your standards, expectations and professional requirements.

Then along came Tyrone Shum, almost in my own backyard in Sydney. Tyrone introduced me to his Mass Outsource System, and suddenly the cloud of confusion and uncertainty was lifted, replaced by clarity and confidence. Not only is Tyrone’s system amazingly effective and efficient in helping you to grow your small business profits, he actually gives away 10 FREE videos that outline his system in incredible detail.

Since linking up with Tyrone I am so much more motivated, focused and energized, simply because I now have the time and energy that I previously only dreamed about. Time and energy not only to expand my businesses and increase their profitability, but also time and freedom to actually have a life outside of my work. For the first time I feel that I truly am able to win at work.

Small Business Profits Resources Mentioned In This Post:

1. MyTalentCode.com
2. OutsourceTools.com